That Dude From Ben & Jerry’s Again

January 30th 2004 at 9:31 am

So ya’ll expressed amusement for my signing up at True Majority.org, here’s the letter I got (from that Ben dude himself! Well, his autoresponder that is…)

Dear Tobias Buckell,

OK. So you saw something about TrueMajority somewhere or you responded
to one of our e-alerts. What exactly have you gotten yourself into this
time?

I started TrueMajority in order to compound the power of all those who
believe in social justice, giving children a decent start in life, protecting
the environment, and America working in cooperation with the world community.
TrueMajority is endorsed by all the organizations listed at the end of this
email. And the amazing part is that it only takes 2 minutes a month and
it’s free. Here’s how it works:

1) We monitor what’s going on in Washington based on the following principles:
1) Attack world poverty and hunger as if our life depends on it.
It does.
2) Champion the rights of every child, woman and man.
3) End our obstructionism to the world’s treaties.
4) Reduce our dependence on oil and lead the world to an age of
renewable energy.
5) Close the book on the Cold War and end the nuclear nightmare
forever.
6) Renounce Star Wars and the militarization of space.
7) Make globalization work for, not against, working people.
Ensure equal treatment under law for all.
9) Get money out of politics.
10) Close the gap between rich and poor kids at home.

2) When your voice counts we send you a short email alert that explains
the situation.

3) If you choose to send a fax to your Congresspeople you can just send
the email back to us. We put a unique code in each subject line that looks
like this “SEND ACTION~a5800u66260″. When you send the email back to us
by hitting reply, our computer reads the code and knows it is from you.
We then generate a fax from you to your Congresspeople. That’s it.

There are over 50 million of us that share these concerns but we’ve ended
up fragmenting ourselves because each of us can only concentrate on one
or two issues. Or for some of us we’ve just felt powerless. The TrueMajority
can unite us into a force that is even more powerful than the Christian
Right or the NRA.

So I hope that you will respond to TrueMajority e-alerts when they come
your way. And if you like our stuff, that you’ll forward it on to your friends.

Thanks for helping,
Ben Cohen
Co-founder, Ben and Jerry’s Ice Cream
* I am writing this email on my own and not on behalf of Ben & Jerry’s,
which is not associated with the TrueMajority campaign.

Endorsing Organizations
Campus Greens, Rainforest Action Network, Utne Reader, Womens Action
for New Directions, Global Exchange, Rock the Vote, National Council of
La Raza, Service Employees International Union, National Head Start Assoc.,
Sojourners, Peace Action, The Interfaith Alliance, Physicians for Social
Responsibility, United for a Fair Economy

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